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Urban observations, technology fetishes, and media cultures with a marketing point-of-view.

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Entries Tagged as 'branding'

Return of the Pop-Up: Target Bullseye Bodegas

September 15th, 2008 No Comments

psfk reports on a new wave of Target pop-up store “bodegas” in Manhattan.

combined with recent efforts with retail widgets:

Jut goes to show that Target hasn’t completely lost it’s innovation mojo (even if it’s downright hawkish on social media).

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Tech Camp: The Kids Learn An Apple a Day.

June 6th, 2008 1 Comment

..just when you thought Evil Stevie and friends might lose their marketing mojo, they create Apple Camp. I joke about the evil part (a reference to an earlier post), in fact I’d send my daughter if she was old enough. Sure beats sending her here or here.

a great experiential branding case study, even [...]

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Brilliant or Bogus? iGoogle Designs:

May 22nd, 2008 No Comments

…an interesting move by Google, but feels a tad bit Targete mmmkay?

Jeff Koons….

Michael Graves….

Anne Geddes?!

NIGO?!!!!! (wtf)

and from what facebook tells me, there’s a beastie boys theme in the works
..so the new “death star” of marketing get’s its brand on. but is this really a good move? not only does it feel a [...]

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