I’ve always been skeptical about whether a corporate blog can really make a difference to an organizations brand awareness. For sure it’s a good corporate relations move, and a must-to in order to maintain a dialogue in a real-time (if not potentially explosive) social media culture where brand backlash can erupt out of no [...]
Entries Tagged as 'social media'
“Corporate” Blogging is Sexy: Kenneth Cole
March 19th, 2008 No Comments
→ No CommentsCategories: case studies · new media · social change · social mediaTags: alan cumming, awearnessblog, brand blog, corporate blogging, corporate_relations, hyperempowered.com, kenneth cole, social media
Google for Good: Google Darfur Mapping.
March 14th, 2008 No Comments
Ben Rigby of mobilevoter.org shared a stunning example during his SXSW 2008 Book Author session that warranted a separate conversation. Demonstrating the power of social media to drive political action and reform, he used this Google Earth map as an example:
A project of the US Holocaust Memorial Museum, this is simply one draw dropping example [...]
→ No CommentsCategories: new media · online inspiration · social mediaTags: BEn Rigby, Google Earth Darfur, info design, infographics, Mapping Initiative, MobileVoter.org, US Holocaust Memorial Museum
SXSW 2008 Keynote: Jane McGonigal’s Been Mapped
March 14th, 2008 1 Comment
In our continuing series: “I heart infographics: - xxxoo Andy & Dino. (The SXSW 2008 Edition),” Chroma finds a brilliant recap of the Jane McGonigal Keynote.
…but wait there’s more. Sunni Brown of brightspot consulting has maps of nearly every major SXSW 2008 keynote here: So Sunni, would it be awkward if we asked [...]
→ 1 CommentCategories: geekery · media cultures · online inspiration · social mediaTags: brightspot consulting, chroma, dino, info design, infographics, Jane MCGonigal, Sunni Brown, SXSW 2008 Keynote
Stunning: Social Media is Art. The PostSecret.com Video.
March 11th, 2008 No Comments
My biggest miss of SXSW 2008 was the postsecret.com video. Thanks to Chris @Ideacity, I easily caught up on the phenomena in this video. More here and here if you want more details, but simply watch the video below. It’s simply one of the most amazing things I’ve seen in a very long time.
http://www.youtube.com/watch?v=B6rTkp1dek4
→ No CommentsCategories: art · new media · online inspiration · social mediaTags: art, community, postsecret.com, secrets, social commentary, social media, SXSW 2008
SXSW 2008 Author: Andy Beal is Radically Transparent
March 8th, 2008 1 Comment
Andy Beal’s conversation at the SXSW Day Stage spurred alot of thoughts, in fact a small rant ;) More on Andy’s book in a moment.
My not so radical observation is that social media and the “new” world of managing your reputation online is a hot topic these days. Having spent a few [...]
→ 1 CommentCategories: social mediaTags: Andy Beal, Blogging, Book Author, Radically Transparent, Social Marketing Best Practices, Social_Media_Guide, SXSW 2008
SXSW 2008 Author: Ben Rigby & the mobile voter.
March 8th, 2008 No Comments
Ben shares great insight into engaging with a younger audience, a somewhat trite thing to write in a blog post these days, but a truthfully tough thing for many to wrap their heads around. Preceding the Henry Jenkins keynote, Ben tips us off to many of Henry’s observations in what’s going on with youth [...]
→ No CommentsCategories: case studies · social mediaTags: BEn Rigby, Book Author, MobileVoter.org, obama, SXSW 2008, youth marketing
