Posts Tagged ‘digital media’

“Why everything you are doing is bad.” xxoo Bud Caddell

9, Mar 2009

..ok he’s not that blunt. but he is damn straight and on point. Bud Caddell brings us another (yet maybe one of the best) letter to our industry friends from a digital/planner-type asking all  to get it together.
nice work Bud.
Digital Media isn’t Mass Media for Cheap
View more presentations from Bud Caddell. (tags: mass [...]

Upselling the Luddite: the Times Reader

27, Nov 2007

Interesting strategy by NYTimes. Paralleling a long time up-sell tactic of cable companies, telecoms and other new media-technology providers, note the the tip-in in a recent NYT (yes I still get the Sunday Times, a hold out of long past NY dwelling and kindof like my past gym memberships.  I rarely visit my print [...]


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