an experience strategist's musings on how culture, technology and design drive innovation.
[Quote from Oscar Wilde. As presented by Jeff Swystun of DDB in "Brand Consistency Redefined"] Recently, A colleague asked me for some thoughts on “The Importance of Brand Consistency.” I haven’t jumped down the branding philosophy rabbit hole in some time, but this topic is one that hits close to home. Having bridged the world [...]
via aiga.org Continuing my latest dive into design fiction, check out this collaboration between Penguin Book and Six To Start an experiential design firm in London. Perhaps a bit ahead of it’s time (launched in 2008) these stories used Google maps and other immersive online media, rolling out over the course of six weeks. Very [...]
In a creative spark of genius for movie/gaming biz, the launch for Activision’s new game “Prototype” includes a really interesting Facebook Connect integration that weaves you (or in this case me) into the story line. You’ll have to experience it yourself here to really get it (pictures, family photos, words and profiles within are all [...]
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